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Amazon Is Offering Free Shipping For All

06 November, 2018, 02:36 | Author: Lawrence Cooper
  • Prime members who are already entitled to free two-day shipping will also receive a new perk during the holidays.                        Reuters

Prime members will still get their stuff in 2 days. Walmart, which offers free two-day shipping on orders over $35, told reporters after the Target announcement that it has no plans to change its shipping policy.

"Free shipping is one of the easiest promotions to execute for a retailer, and is certainly popular among consumers, however it is a very costly initiative to undertake", he said, noting that Amazon's shipping costs for its 2017 fiscal year totaled nearly $22 billion, and its shipping costs over the last 12 months were about $26 billion.

Amazon won't be sidelined by brick and mortar stores this holiday. The free shipping will probably help boost sales quite a lot, especially since it's the holiday season. However, during the holiday season Amazon is adding an extra perk for them. It's hard not to say that Amazon's the one driving this bus, since the company has millions of people paying the company a tidy sum each year for their own version of free shipping (among other services, such as streaming video and music).

As part of the promotion, the online retailer is waiving the $25 purchase minimum for non-Prime members starting Monday.

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Target also announced it would offer, for the first time, two-day shipping, with no minimum purchase this holiday.

Don't all your friends with Amazon Prime seem so. well, smug?

Amazon Prime members still get two-day shipping, but the promotional free shipping deal is only good for Amazon's 5-8 day shipping speed. It's $49 free shipping threshold didn't last long after Walmart unveiled its policy of free two-day shipping with every order $35 or more in January 2017.

Amazon needs to pump up sales after the company's revenue projection for the rest of the year fell below some wall street analysts' estimates.

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